It can be done easily and safely at outlets everywhere.
It’s all about trying to reduce ‘the pandemic of plastic pollution’.
This is in the midst of fears that plastic pollution is increasing.
Zac Goldsmith writes in today’s Telegraph (paywall):
And it’s an issue covered across the media:
When it comes to plastic water bottles, there is the refill scheme to help us to reuse our bottles
– and many cafés and shops in town will refill for free:
And if done properly, it is very safe indeed:
Besides, there are some great refillable bottles out there, which can be used again and again and again:
It really is a problem, however, to get us to refill rather than throw away our water bottles – and it’s a matter of psychology and marketing:
Why Do We Drink So Much Bottled Water?
The Convenience Industrial Complex figured out how sell us something that we don’t need at a price that’s too high.
In her wonderful book Bottlemania, Elizabeth Royte quoted a Pepsico marketing VP who told investors back in 2000: “when we are done, tap water will be relegated to showers and washing dishes.” Or as the Attorney General on Idiocracy wondered, “Water? Like out the toilet?
And then there are all those plastic bottles. How will they deal with that problem? Royte quotes a Coke exec: “Our vision is to no longer have our packaging viewed as waste but as a resource for future use.” – anticipating the circular economy by two decades…